I was looking for natural fuel that is less sweet than typical gels and Spring delivers just that. I love the taste. I typically struggle to consume gels or gu’s after I have had 5 or 6 which has lead to hitting walls in my long runs. I can eat many more of these and I never have to force them down because I actually look forward to eating them. Although taste is important. the fact that these have all natural ingredients was what led me to try them. Recognizing all the ingredients on the label and knowing what I am putting in my body is important to me. I even feel good about giving these to my kids, something I wouldn’t do with the other gels. I love this product!